Project overview

Brand collateral designed for t2ó between 2023 and 2024, including co-branded assets for its consultancy branch Fit (Future is Tech).

The work included organic social media content, a webinar template system, and printed displays for corporate events. Short-form social video assets were also created as additional deliverables, but are not included in this presentation.

Social media templates

Campaign assets created for Fit (Future is Tech), one of t2ó Group’s brands, to promote content across multiple social-media channels.

Working within an established brand identity, I developed modular social-media layouts for recurring campaign communications across Instagram, Facebook, LinkedIn, and Twitter/X.

I created the visual compositions, selected the imagery, and adapted the system across formats to support changing campaign content. The layout was designed as a reusable framework and was subsequently applied to additional campaign communications by the marketing team.

Tips category — reusable social media template system

Full carousel template grid, followed by selected banner details and an Instagram mockup.

Interesting reports and data category (Informes y datos interesantes) — social media carousel templates

Full Story adaptations, three banner variants, and an Instagram mockup.

Reports and tips category (Informes y tips) — carousel template system

A modular set of three-slide social media carousel layouts in Instagram format, developed for recurring communications.

Portfolio demonstration using sample copy within the established brand identity to show how the template accommodates headings, bullet points, summaries, and longer‑form content.

The system includes two versions, designed in dark and light modes to support content‑rich educational posts, including short explanations and information cards.

Webinar category — speaker event social post

Organic Instagram format layout created within the established brand system to promote an online talk.

I developed the visual composition using sample event copy and imagery, retaining the modular structure and look and feel of the previous Reports and tips campaign, both dark and light mode versions follow the same visual style.

Event roll-up banners

A series of roll-up banners designed for t2ó's corporate events.

Working within the established brand identity, I created the layouts, selected the imagery, and adapted the visual system across the banner set.

Two produced banners are shown below, followed by the complete set of delivered designs.